Katusha

Beyond the peloton’s performances, the Katusha pro cycling team designs a high quality brand: Katusha Sports apparel and accessories provide a perfect balance between style and technical performances. We took up the challenge to design and develop Katusha Sports’ e-commerce platform.

An online catalogue

In tight collaboration with the Katusha Sports team, we developed a content architecture that is flexible and functional. The website allows direct access to the catalogue, where users can find products ranked by price range and other characteristics.

When the design fits the brand DNA

The Katusha Sports brand positioning is simple: “We make no compromise. Neither should you”. It is with the same requirement that we built the website. The graphical world and web components are minimalistic in order to highlight the photographical works, and above all, the products.

Technologies related to e-commerce

The site is based on the high-performance and flexible e-commerce platform Shopify. Shopify offers a very accessible back office, helping the Katusha Sports team manage their orders and their customers.

The online payment is based on the robust APIs of PayPal and Stripe, known for their reliability and security. It allows us to offer different digital payment options from any country, with any currency.

Shopify, paypal, stripe

Digital identity
E-commerce website
Strategic conception
Design
Development
Support and training